What do you get when you mix cotton candy vibes, high-energy athletes, and our favorite photographer? One unforgettable photoshoot.
We recently brought together three of our incredible athletes, @caepav @justanotherfitchick_ @_juliarene to showcase our newest flavor of Clear Whey Protein: Cotton Candy. But this wasn’t just about getting the perfect shot—it was about celebrating strength, personality, and the sweet side of fitness.
💪 The Athletes: Power Meets Playfulness
From the moment they walked onto set, our athletes brought the heat—and the humor.
Whether they were striking serious flexes or pretending to bench press cotton candy clouds, their chemistry was electric.
🍭 The Vibe: Sweet, Strong, and Totally Unexpected
The set design leaned into the playful theme of the Cotton Candy flavor. Think pastel backdrops, cloud-like texture walls, and lighting that made every muscle pop.
We captured behind-the-scenes clips that show the real magic of the day—athletes dancing between takes, mock interviews that turned into improv comedy, and candid moments showcasing their personalities. These clips remind us that fitness isn’t just about discipline—it’s also about community, creativity, and having a blast.
🧑🔬New Formula & Founder Tips
Our fan-favorite Cotton Candy flavor from our pre-workout and pump lineup is finally here in Clear Protein form.
This release is part of our reformulated Clear Protein series, featuring less foam, smoother texture, and easier mixability. We wanted to bring the same nostalgic cotton candy flavor you love into a lighter, more refreshing way to hit your protein goals.
Unlike traditional whey, our clear protein lets us explore flavors that taste crisp, hydrating, and easy to sip all day. No heavy or milky texture, just pure flavor and recovery.
💡 Founder Tip: I like to mix my Clear Protein with a few ounces of hot water first (about 3 oz), then pour it over ice and top it off with cold water. It dissolves perfectly and tastes even better chilled.
Because hitting your protein goals shouldn’t feel like a chore. It should taste like a treat.
